Ecomm
Design
Design Doughnut
Ecommerce Websites Built to Sell
— Not Just Look Good
A successful online shop needs
more than a beautiful design
Your website should be your most reliable salesperson — working 24/7 to build trust and drive action.
A poorly built ecommerce site doesn’t just look unprofessional — it can directly impact sales, customer trust, and long-term scalability.
Many ecommerce websites struggle before they even begin
Launching an online shop can feel exciting — but many businesses quickly realise that running an ecommerce store is far more complex than expected.
Common problems we see include:
Slow websites that frustrate customers
Difficult product management systems
Poor checkout experiences
No clear strategy for growth
Platforms that become expensive or restrictive
Slow websites that frustrate customers
Difficult product management systems
Poor checkout experiences
No clear strategy for growth
Platforms that become expensive or restrictive
Design Approach
Ecommerce built around
your business.
At Design Doughnut, ecommerce websites are designed with the entire business journey in mind.
From product structure and user experience to speed, checkout flow, and future growth — every decision is made with long-term success in mind.
Built on powerful
ecommerce platforms
Most ecommerce projects we build are powered by WooCommerce, giving businesses complete ownership, flexibility, and long-term scalability.
Ecomm
Unlike many hosted platforms, WooCommerce allows your store to grow without restrictive fees or limitations.
Depending on your requirements, we can also integrate:
- Stripe
• PayPal
• Klarna / Buy Now Pay Later
• Shipping automation
• Stock management systems
• CRM or email marketing platforms
Every ecommerce build is tailored to your specific workflow and business model.
Ecommerce projects we
work best with
Our ecommerce design service is ideal for businesses that:
Want to launch a
professional online store
Already have products
ready to sell
Need a more scalable platform than
Shopify or marketplace stores
Want full ownership of their website and data
Need expert support for
growth and management
We typically work with small to mid-sized businesses ready to take ecommerce seriously.
Is Your Business
Ready for Ecommerce?
Product Catalogue
A clear product range or catalogue
Payments
Basic pricing and shipping structure
Product Images
Product images or the ability to create them
Shipping
An understanding of how orders will be fulfilled
Business Goals
A goal for what success looks like for your store
Don’t worry if everything isn’t fully defined yet — part of our discovery process is helping you structure the store correctly.
But having these foundations in place allows your ecommerce project to move forward smoothly
Your ecommerce partner
not just your designer
Launching an ecommerce website is just the first step.
Many of our ecommerce clients continue working with us through our Website Care & Growth plans, ensuring their store remains secure, fast, and continuously improving.
- Security monitoring
- Updates and maintenance
- Performance optimisation
- Product or content updates
- Design improvements
- Ongoing technical support
Our goal is to help your ecommerce store grow and evolve with your business.
Not sure about some of the points above? That’s exactly what the discovery call is for.
Evolve
Grow
The Process
A clear and
structured process
We keep ecommerce projects simple and collaborative.
1️⃣ Discovery
We learn about your products, customers, and goals.
2️⃣ Planning
We structure the store architecture, product categories, and checkout flow.
3️⃣ Design & Build
Your ecommerce website is designed, developed, and tested
4️⃣ Launch & Growth
Once live, we remain available for ongoing improvements and support.
A clear and
structured process
We keep ecommerce projects simple and collaborative.
The Process
1️⃣ Discovery
We learn about your products, customers, and goals
2️⃣ Planning
We structure the store architecture, product categories, and checkout flow
3️⃣ Design & Build
Your ecommerce website is designed, developed, and tested.
4️⃣ Launch & Growth
Once live, we remain available for ongoing improvements and support.
Ready to launch
your ecommerce store?
If you’re planning an ecommerce website and want a platform built for long-term success, we’d love to hear about your project.
Every ecommerce store is different, so we begin with a short conversation to understand your goals
Launch
Built for real businesses
We work with small businesses, startups, and growing brands that want a reliable ecommerce platform they can build their business around.
Our approach combines design, performance, and long-term website management, giving our clients a trusted partner rather than just a one-off website build.